AI-Generated Business Plans
Entrepreneurs often struggle to get their business ideas started because they lack a plan to define the problem they are solving, organize an official plan, or secure funding. MyGPT Plan simplifies the complexity of business plan creation.
The Problem
Business plans are often tedious and costly to create, leaving entrepreneurs struggling to know how to get started.
Imagine a tool that could produce a customized business plan in 10-15 minutes.
With the simplicity and ease of MyGPT Plan, users only need to answer three simple questions. Within minutes they can review, revise, and export a professionally crafted business plan. Using AI, they save time and money and create the best possible plan to get their business idea up and running.
My Role - Lead Designer
As the Lead Designer, I’ve transformed a conceptual idea into a vibrant, functioning reality. I’m responsible for branding, crafting intuitive user flows, UI, and interaction design details, and bringing a cohesive vision to life.
As a designer, I wanted to focus most of my efforts on understanding how users interacted with products that have existing AI capabilities. I wanted to work towards designing an intuitive experience that could help users accomplish their end goal of creating a professional business plan.
Market Research
Professional business plan writers and consultants will charge an average of $2,000 - $25,000 depending on the business size, complexity, and length of document.
Leveraging AI
AI is a quickly evolving technology that is getting more advanced every day, but not everyone understands how to prompt it and use it to its full potential. Partnering alongside a seasoned Engineer and Product Manager, we created an intuitive experience that only requires answering three simple questions to build a full-fledged business plan. Making this process as simple as possible for users was a top priority.
Within the UI, users would only see three simple questions. But on the back end, a lot of work went into establishing crafted prompts and specific questions that AI would need to answer using the input data from business owners.
Early Testing
I worked alongside the PM to conduct early testing using Chat-GPT3, basic wireframes, and discovery questions. Our engineer was busy setting up the application's back-end, including connecting to Chat-GPT APIs.
Our early research provided us with quick validation of the general flow, gave us insight that users expected to pay anywhere from $75-$250 for a finalized plan, and allowed us to refine our generative AI prompts moving forward.
Most users we tested business concepts on were surprised and excited about the structure of the business plan. They were intrigued by additional ideas they were given that they hadn’t yet thought about. They did convey a desire to edit, modify, and utilize AI to generate an enhanced business plan.
IBM AI Design Foundations
“Design is more than a job or role—it’s an essential part of what makes us human. The value of design is to improve lives and leave the world better than we found it.”
AI Design Patterns
With AI being a new and emerging technology, it was somewhat difficult to find resources on how to approach designing with AI. I wanted to understand more about AI design patterns and interactions. I initially researched how Grammarly and Notion introduced AI experiences to their users.
A few questions I was considering:
When are users prompted to use AI enhancements?
What interactions are taking place within the AI generator?
How did these businesses prioritize primary and secondary actions as the content continually changed?
What feedback was essential to surface to users regarding the total number of allotted prompts?
How many prompt options were these tools providing users? Why and how many should we have?
How would any of this increase or decrease the project scope because of these complexities?
MVP - Current Project Status
This project is currently in development, and we plan to release an initial Beta in early 2024.
With this project's time constraints and desired release date, I worked quickly to produce the MVP flow to generate an AI Enhanced Business Plan focusing on Interaction Design around AI. I decided not to prioritize mobile responsiveness for V1.
Moving forward, I will establish flows for user sign-up and payment processing. Allowing users to invite collaborators, edit a previously saved plan, design for mobile responsiveness, and provide more AI prompt enhancements.